IRO, a Paris based fashion brand, was founded and launched by brothers Laurent and Arik Bitton in 2005 in
Europe and the US. Inspired by fashionable women all around the world, they created a clothing line that had a
rock inspired, distinct vintage feel, while at the same time mirrored a nonchalant, easy chic style. The brand is
sold across the world in a premium selective distribution network. IRO was acquired by Fashion Ellassay Group in
2019.

PRESS :
elena.broussard@iro.fr
presse@iro.fr

Stores :

FRANCE:

12 RUE ROYALE
75008 PARIS
FRANCE, PARIS

45 AVENUE VICTOR HUGO
75116 FRANCE, FRANCE, PARIS

US :

1013 MADISON AVE
10075 NEW YORK
ÉTATS-UNIS

8459 MELROSE PL
90069 LOS ANGELES CA
ÉTATS-UNIS

CHINA :

SHANGHAI SHIGANG HUI HENG LONG GUANG CHANG
200000 SHANGHAI SHI
CHINA