VALENTINO PINK PP ACTIVATIONS

Valentino Pink PP will be unfolding in cities across the globe with dedicated initiatives and unexpected installations starting from September.

From guerrilla projections to worldwide physical activations, including iconic features of key locations such as a unique façade wrapping of the Valentino Rue St. Honoré boutique in Paris or colored buses and phone booth takeover in London, everything will be touched by Pink PP.

 ‘Pink as a sign, a code, an identity: the Valentino Pink PP Fall/Winter 2022-23 collection is a manifesto. The choice of the monochrome by Creative Director Pierpaolo Piccioli is a radical and bold gesture, conceiving color in an absolute way that becomes totalizing.

This unique shade, officially named Pink PP by Valentino with the Pantone Color Institute, is powerful, unrepeatable and immersive, becoming a fashion statement.’