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Destination Zimmermann X Le Bon Marché
DESTINATION ZIMMERMANN X LE BON MARCHÉParis, France: Renowned Parisian department store, Le Bon Marché will welcome Luxury Australian Fashion brand Zimmermann for a four month residency from April - August 2024, taking over an expansive 300sqm on its second floor with an exclusive summer concept space.The multi-sensorial oasis will allow customers to experience the fashion house like never before; transporting visitors to an alternate dreamscape inspired by Zimmermann’s eternal holiday mindset. Part installation; part digital technology; the innovative retail concept provides endless opportunities to surprise and delight customers as they discover the world of Zimmermann. With an extensive ready-to-wear capsule collection and lifestyle souvenirs, exclusive to Le Bon Marc…
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5/3/24
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