THE NEW LADY 95.22 CAMPAIGN SIGNED BY BRIGITTE LACOMBE

For the launch of its new iconic bag, the Lady 95.22, Dior presents an exclusive campaign, exalting the multiple facets of a plural femininity. 

A vision embodied by different outstanding figures, who have distinguished themselves in the realms of art, cinema, sports, literature, fashion and music. Women profoundly united by their spirit of independence, sharing the message of universal and essential sisterhood carried by the Creative Director since her arrival at the head of Dior women’s collections. 

For the first chapter of this collective creation, Chimamanda Ngozi Adichie, Beatrice Borromeo and Anya Taylor-Joy reveal themselves in turn, facing Brigitte Lacombe’s lense. 

Her images spotlight their singularity, audacity and way of appropriating the Lady 95.22, through intimate, spontaneous portraits. An enthralling poetic odyssey, celebrating the timeless allure and versatility of this unique object of desire.