Collaborazione / Nuovo prodotto / Casa - 10/30/19
For the next chapter of the FF Series, FENDI teams up with world acclaimed artist Nicki Minaj on an explosive, flamboyant drop for women’s, men’s and kids: FENDI Prints On.
The rapper and pop singer, who is also considered an outstanding fashion icon thanks to her bold, frisky sense of style, worked with Silvia Venturini Fendi and the design team to create a capsule collection which is deeply rooted in FENDI’s ironic and playful DNA.
A space-like, futuristic inspiration meets high-end glamour in the FENDI Prints On drop, where the iconic FF logo all-over pattern is combined with metallic, shimmering surfaces and rich textures.
Juxtaposing over and super tight silhouettes, the eye-catching range seamlessly blends sophisticated pieces crafted with precious artisanal techniques with elevated leisurewear styles. A cascade of sequins is embroidered on a tulle dress and a nylon organza maxi windbreaker is printed with the FF logo motifs.
Puffers and oversized coats are reversible, a mink and sheepskin bomber reveal knitted sleeves, a raincoat is enriched with leather sleeves, while body-con dresses are peppered by asymmetric cut-outs. A silver tracksuit celebrates the hip-hop street culture, while T-shirts and sweatshirts sport captivating graphics. Bodysuits, one-piece swimsuits and triangle bikinis complete the wardrobe, along with the customized snow boots and the Eighties’ hidden wedge trainers.
The same eccentric and streetstyle attitude characterizes the accessories of the collection. Metallic silver – from sequins to embossed FF logo – infuses with a futuristic allure the iconic Peekaboo and Baguette bags in all sizes, as well as the newly launched Kan U and a multi-accessory belt bag. The legendary Baguette and a maxi tote also get a fluo twist in an unexpected pink version. A combination of shiny silver, fluo pink and performing materials define the footwear range of sneakers, moonboots and FFrame court shoes. Wrap-around mask sunglasses embellished by crystal F shaped FFreedom details and maxi hoop earrings in the shape of the FF logo complete the looks of the capsule. FF logo patterns and the charming illustrated portrait of Nicki Minaj also return in the FENDI Prints On men’s range, including street and leisurewear staples, such as T-shirts, joggers, shirts, reversible puffers and nylon Windbreakers worked in a palette of silver, hot pink and black, which are also used for sneakers and fanny packs.
Embracing one of the biggest trends in the kid’s wear arena, the mini-me approach, FENDI translates the hyper fun and bold spirit of the FENDI Prints On women and men’s collections in easy-to-wear pieces for boys and girls. Metallic silver and eye-catching fuchsia accents, as well as all-over FF logo patterns and the iconic Nicky Minaj illustration pervades the hip wardrobe of T-shirts, hoodies, track suits, feminine plissé skirts and windbreakers designed for the youngest generation of FENDI lovers.
Reflecting the cool and disruptive spirit of the collection, special contents shot by Steven Klein featuring Nicki Minaj as main protagonist announce in a fashionable way the launch of the drop. Shot by a poolside in LA, the images and video centre around Nicki Minaj, with models surrounding her, intimating that they are part of the FENDI Prints On tribe. Looking strong and powerful, they flawlessly embody the style of the capsule, which comes to life with the colours, textures and silhouettes glamorously merging with setting.
The FENDI Prints On capsule collection will be sold in 52 FENDI boutiques worldwide and on fendi.com starting from mid-October 2019.
The rapper and pop singer, who is also considered an outstanding fashion icon thanks to her bold, frisky sense of style, worked with Silvia Venturini Fendi and the design team to create a capsule collection which is deeply rooted in FENDI’s ironic and playful DNA.
A space-like, futuristic inspiration meets high-end glamour in the FENDI Prints On drop, where the iconic FF logo all-over pattern is combined with metallic, shimmering surfaces and rich textures.
Juxtaposing over and super tight silhouettes, the eye-catching range seamlessly blends sophisticated pieces crafted with precious artisanal techniques with elevated leisurewear styles. A cascade of sequins is embroidered on a tulle dress and a nylon organza maxi windbreaker is printed with the FF logo motifs.
Puffers and oversized coats are reversible, a mink and sheepskin bomber reveal knitted sleeves, a raincoat is enriched with leather sleeves, while body-con dresses are peppered by asymmetric cut-outs. A silver tracksuit celebrates the hip-hop street culture, while T-shirts and sweatshirts sport captivating graphics. Bodysuits, one-piece swimsuits and triangle bikinis complete the wardrobe, along with the customized snow boots and the Eighties’ hidden wedge trainers.
The same eccentric and streetstyle attitude characterizes the accessories of the collection. Metallic silver – from sequins to embossed FF logo – infuses with a futuristic allure the iconic Peekaboo and Baguette bags in all sizes, as well as the newly launched Kan U and a multi-accessory belt bag. The legendary Baguette and a maxi tote also get a fluo twist in an unexpected pink version. A combination of shiny silver, fluo pink and performing materials define the footwear range of sneakers, moonboots and FFrame court shoes. Wrap-around mask sunglasses embellished by crystal F shaped FFreedom details and maxi hoop earrings in the shape of the FF logo complete the looks of the capsule. FF logo patterns and the charming illustrated portrait of Nicki Minaj also return in the FENDI Prints On men’s range, including street and leisurewear staples, such as T-shirts, joggers, shirts, reversible puffers and nylon Windbreakers worked in a palette of silver, hot pink and black, which are also used for sneakers and fanny packs.
Embracing one of the biggest trends in the kid’s wear arena, the mini-me approach, FENDI translates the hyper fun and bold spirit of the FENDI Prints On women and men’s collections in easy-to-wear pieces for boys and girls. Metallic silver and eye-catching fuchsia accents, as well as all-over FF logo patterns and the iconic Nicky Minaj illustration pervades the hip wardrobe of T-shirts, hoodies, track suits, feminine plissé skirts and windbreakers designed for the youngest generation of FENDI lovers.
Reflecting the cool and disruptive spirit of the collection, special contents shot by Steven Klein featuring Nicki Minaj as main protagonist announce in a fashionable way the launch of the drop. Shot by a poolside in LA, the images and video centre around Nicki Minaj, with models surrounding her, intimating that they are part of the FENDI Prints On tribe. Looking strong and powerful, they flawlessly embody the style of the capsule, which comes to life with the colours, textures and silhouettes glamorously merging with setting.
The FENDI Prints On capsule collection will be sold in 52 FENDI boutiques worldwide and on fendi.com starting from mid-October 2019.
CONDIVIDERE
