Collaboration / Fashion house - 1/8/20
The collaboration will launch during the 1017 ALYX 9SM Paris Pop up on January 16th and featured in the Autumn/Winter 2020 show taking place during Men’s Paris Fashion week this January. 1017 ALYX 9SM’s focus on the concepts of modern craftsmanship and innovation forms a unique perspective on modern fashion. With craftmanship and innovation at its core, the collaboration beautifully bridges fashion and technology.
The BEOPLAY E8 MOTION 1017 ALYX 9SM EDITION BLACK is an exclusive edition with ALYX and B&O monogram logos printed on the earbuds, logo embossed on the leather charging case and engraving on the aluminum inside
The earbuds are finely tuned by Bang & Olufsen sound engineers for a dynamic and authentic listening experience. With the Bang & Olufsen App you can adjust the sound profile of the earbuds to match your current activity. Different sizes of ear fins and tips let you customize the earphones to find a comfortable and secure fit. Touch controls give you access to essential features on your smartphone, and Transparency Mode allows you to tune into your surroundings.
The BEOPLAY E8 MOTION 1017 ALYX 9SM EDITION BLACK (RRP 400 USD, 400 EUR, 3,000 DKK) will be available at the 1017 ALYX 9SM Paris Pop Up, alyxstudio.com, highsnobiety.com, bang-olufsen.com and select Bang & Olufsen accounts in Denmark, Italy, France, UK, Germany, Netherlands, US, Canada and Japan.
The collaboration also includes a leather mini bag for the E8 motion earbuds which features a double strap and the iconic 1017 ALYX 9SM buckle (RRP 375 EUR, 400 USD, 3,000 DKK). This will be available exclusively at the 1017 ALYX 9SM Paris Pop Up, and select Bang & Olufsen accounts.
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