Ann Demeulemeester is the Pitti Immagine Uomo 102 Guest of Honor

Ann Demeulemeester is the Pitti Immagine Uomo no. 102 Guest of Honor (Florence, Fortezza da Basso, 14-17 June 2022).  In fact, following last January’s postponement, the Belgian designer herself will be curating the special project dedicated to her and the brand that bears her name at the Stazione Leopolda.

“Florence and Pitti Immagine are finally ready to celebrate Ann Demeulemeester’s extraordinary work”, says Lapo Cianchi, director of communication and events at Pitti Immagine, “a story that began forty years ago in Antwerp which, today, is strengthened by the new approach undertaken following the acquisition of the brand by Claudio Antonioli: an approach that, between reclamation and autonomy, highlights the distinctive and persistent traits of Ann Demeulemeester’s fashion, above all the sensitivity towards its own time which is developed without any anxieties about validation and an ability to renew itself maintaining the unmistakable initial intuitions and shapes.  It is not a coincidence that the curatorial work carried out on the Archive on this occasion moves beyond the recovery of memories that are useful for citing in new collections and becomes a regular act of fashion: an artistic-esthetic intervention born out of a project design urgency, here and now. A gift for the whole Pitti community”.