GANNI x Submission Beauty

Danish affordable luxury brand GANNI is announcing a collaboration with Submission Beauty, marking the brand’s first-ever venture into the beauty space. Together the two brands are launching a limited capsule of glitter made from natural and plant-derived material that will arrive in three popping shades of pink, gold and silver. The glitter has been developed to biodegrade quickly and safely in a natural environment and is set to launch on 19th October on GANNI.com and in GANNI stores worldwide.

With their zero-plastic and plant based beauty products, Submission Beauty is paving the way for a new space in the beauty industry while drawing attention to the harm traditional microplastic glitter can pose to both the human body and the environment. GANNI has previously used Submission Beauty’s plant-based glitter for both their SS22 and FW22 shows and now the two brands are joining forces to launch three unique glitter colourways - made to make people feel like the most confident version of themselves. Submission Beauty founder Zenia Jaeger is a longtime friend of GANNI and the collaboration was born out of a shared love of bold colors, joyful expressions and a deep commitment to responsibility.

“Submission’s universe is so full of expression and color just like GANNI’s and I couldn’t be happier that our first beauty collaboration is with them. We came up with these super fun colors that are all about giving people a way to express themselves and go a little crazy. We share the same vision for our industries. Working with old friends feels amazing and I can’t wait to introduce the glitter to our community.” – Ditte Reffstrup, Creative Director, GANNI

“We’re thrilled to be the first ever brand to collaborate with GANNI on a beauty launch, and even more proud that together, Submission and GANNI are empowering the growing shift towards sustainability and responsible luxury in beauty and fashion. Our collaboration with GANNI turns wasteful, toxic traditional glitter on its head, providing a plant-based, biodegradable alternative to microplastic glitter that offers all the flash and fun of the original, with none of the harm to the human body and our ecosystem.” – Zenia Jaeger, Founder, Submission Beauty

The collaboration will be available at 25 USD, 199 DKK, 25 EUR, 25 GBP