New products - 12/1/23
The Holiday Capsule Collection
Featuring a wide range of AMI pieces in a delightful palette of white and silver tones, this limited collection reinterprets, among others, a selection of unisex basics from the AMI wardrobe.
The capsule features accessories such as gloves, scarves, caps, beanies, bags, and small leather goods, as well as winter-prone ready-to-wear pieces including silver down jackets, windbreakers, overshirts. On the alpaca Ami de Coeur garments, the distinctive symbol of the Maison is knitted in silver thread.
Officially launching on December 1st, AMI’s 2023 Holiday Season capsule collection will be available in its stores’ network around the world, as well as online at amiparis.com.
The Mystery Box
In a further celebration, AMI extends both the fun and the spirit of the season with the release of a digital experience, the Mystery Box.
Each Box acts as a treasure chest and features the access to exclusive benefits, such as select digital content to enjoy on amiparis.com, and two online private sales reserved for Mystery Box holders, in March and September 2024. And because the Holiday Season always involves an enchanting element of surprise, each Mystery Box owner will receive a special gift — either an iconic AMI piece or an exceptional rendez-vous: two seats at the January 2024 AMI fashion show in Paris, a shopping session at an AMI boutique, or an exclusive conversation with Alexandre Mattiussi — which will be revealed to each owner personally on December 25th, right after Christmas Eve.
Issued in a limited edition of 999, a nod to Alexandre Mattiussi’s lucky number, 9 — the Mystery Boxes will be available on amiparis.com only (except in China), at a price of 250 Euro each, from December 1st to December 24th.